PPC Agency
PPC only works when every part of it pulls in the same direction: the platform, the targeting, the creative, the landing page and the tracking. We run all of it as one system instead of a pile of disconnected campaigns.
Paid search and paid social across Google, Microsoft, Meta and TikTok, managed by one team and measured on what it costs to win a customer.
What is PPC and what does a PPC agency do?
PPC, or pay per click, is advertising where you pay each time someone clicks your ad. A PPC agency plans, builds and manages those campaigns across the platforms where your buyers are, and optimizes them so each customer costs less to acquire over time. We handle strategy, build, creative, bidding, tracking and reporting.
Which platforms do you run PPC on?
Google Ads and Microsoft Ads for paid search, Meta and TikTok for paid social, plus Baidu for China. We recommend the mix that fits your audience rather than forcing you onto every channel.
How is PPC different from SEO?
PPC buys visibility now and stops when you stop paying. SEO earns visibility over time and keeps working after the fact. Most brands need both. PPC gives you speed and control while SEO compounds. We are happy to tell you when a budget is better spent on one than the other.
How much does PPC management cost?
It scopes to your ad spend and how many platforms you run. We price it as a retainer or a percentage of spend and give you a clear figure up front, rather than a fixed number that ignores your situation.
How do you measure PPC performance?
Cost per acquisition and return on ad spend first, then the metrics that lead to them. We tie spend to conversions through proper tracking, so you can see what each channel actually returns.
How we run your PPC
Channel and budget strategy
We decide which platforms deserve your budget before spending a cent on them.
Campaign build and structure
Clean account structure so budget and data are not wasted on overlap.
Ad creative and copy testing
We test messages and creative across channels, not just tweak bids.
Bid and budget optimization
We move spend to what converts and pull it from what does not.
Cross channel tracking
One tracking setup so channels are not double counting the same conversion.
Clear performance reporting
You see cost per acquisition and ROAS per channel, in plain language.
PPC FAQs
What is a realistic PPC budget to start?
Enough to gather data on your best few campaigns. We would rather concentrate a modest budget than spread it thin across everything.
How soon does PPC drive results?
Traffic is immediate, but an efficient cost per acquisition takes a few weeks of optimization to settle.
Can you run PPC and SEO together?
Yes, and they work better together. PPC data shows which keywords convert, which sharpens the SEO plan.
Do you cover paid social too, or just search?
Both. We run paid search and paid social as one program so they do not compete or double count.